Waterloo, NY is an interesting little town. It is not too far from Willard and I have passed through it a lot since it lies on one of the main routes between the Thruway and Ithaca. There was a Masonic Lodge on this corner (Virginia and Williams Streets) which was torn down in 2007. When that building came down, this sign became visible again.
I walked up to the brick to get a closer look and it is in very good condition. It is a complete shame that the Masonic building had to be razed, but at least something interesting came out of its destruction.